Heret Printing Starts Using iFOIL and MGI’s JETvarnish 3D.

Heret Printing is a company based in Yaven, Israel, which has been providing innovative and world-class production packaging solutions to various industries for over 75 years.

The company’s clients include businesses that use its enterprise-level, supply chain, and customises print distribution services and include well-known brands such as Soda Stream, Ahava, Sabon, and several other popular brands. The company also offers a high-end, luxurious packaging solution to a large database of elite clientele in the cosmetics industry.

The company leads the way in printing technology usage and was the first to implement the Globe’s first HP Indigo 30000 Digital Press. The introduction of this packaging machine transformed its packaging converters and sped up the production process of its folding cartons. Heret Printing was able to offer a much more efficient service for custom packaging and bespoke packaging that also came with several printing options including the ability to service clients on both a small and larger scale.

In March 2015, the company also installed the newest version of the In-Line iFOIL System and MGI JET varnish 3D. These digital solutions meant that the business was able to produce custom packaging with 3D spot coating and hot foil stamping applications for all its offset and digital presses. The installation of HP Indigo 30000 would also benefit from these new installations.

How Heret Printing aims to Leverage the New Installations
With the ability to access the digital UV spot coating of JETvarnish 3D, Heret can empower its print customers with the availability of a personalized packaging solution. This process allows businesses to be able to create a deep connection between their brand and their target customer. The completed work is of the highest quality and the custom-printed products will make clients product packaging, labels, and logo stand up strong against their competition.

Heret Printing’s Vice President Yarden Ben-Dor, said that “by going digital for spot UV coating and foiling, the business is set to enjoy a quick turnaround, without any media changes, no plates or tooling, and much more.” He added further that Heret’s HP Indigo 30000 and iFOIL/MGI JETvarnish 3D offer the ideal partnership for all B2 (50×70) packaging needs for folding cartons up to 550 micrometres.

The iFOIL and JETvarnish 3d use MGI’s patented hot foil stamping and inkjet technology to provide digital spot UV coating in basic 2D and 3D (with a maximum thickness of 200 micrometres) and embossed, textured effects on the foil in a solitary pass.

Both the digital embossing and hot foil blocking functions are aligned with the varnish application procedure on substrates and sheets measuring up to 52x1050mm in size. The machine can work with 100% variable data, this digital spot IV coating procedure has barcode reader options, which means it can deliver personalised spot-varnished prints with unique text, numeric data, and graphics.

The iFOIL and MGI JETvarnish 3D are giving amazing tactile finishing results for large, medium, and small runs.

All the company’s customers that have used the new technology have been very impressed with the output.

Digital Printing in the Packaging Industry
Product packaging is an essential part of any product business’s plans as it helps to promote and sell their products. Until recently product packaging used traditional printing methods, such as offset printing. These older methods of production meant that it was not always easy to make a company’s product printed packaging much more unique to their competitors and the ability to offer customised packaging was difficult.

Recently the introduction of digital printing into the world has led to some huge advantages in the packaging industry to be able to create custom product packaging that makes the company’s products more appealing. Most packaging manufacturers now offer custom printed packaging on many types of material including packaging boxes, cardboard boxes, paper, foil, glass, and a printed ribbon to use around packaging.

One of the other advantages of digital printing is the speed at which the task is completed versus more traditional methods. The production process speeding up means that a business that has produced a supply of custom-printed boxes can increase its production flow and get to the shipping of the products quicker. Digital printing allows for a more efficient production process in that larger quantities of custom packaging can be created, or smaller quantities can be created on demand helping a business with its cash flow.

In addition to the benefits mentioned, the packaging created digitally is of a much higher quality throughout than older production methods. Digital design packaging can also be created on several different materials including most flexible packaging types, and a range of other packing supplies.

To read more about the packaging industry please browse our website.