Bubble Wrap’s Packaging Goes Unpoppable
Bubble Wrap Sealed Air Corp has been selling Bubble Wrapping since 1960. Recently, it has announced to let the air out of its packaging products.
The company said that though it was loved both by adults as well as kids, its sales have declined drastically in the recent years.
So, the company plans to introduce iBubble Wrap, a new product. This will be different from the old one because the bubbles won’t pop anymore.
The new design that has come to the market has sheets and allows more items to be stored as well as shipped at an instance.
However, different companies that will be using this completely new packaging will have to inflate the sheets by using a custom pump manufactured by Sealed Air.
Sealed Air believes that iBubble Wrap will become more popular with online heat sealer retailers, especially those who are steadily growing their market share in the e-commerce domain.
The traditional bubble packaging occupied more space in the delivery trucks and also in the customers’ warehouse. However, the newly launched product will reduce that space by at least one-fiftieth.
Future of the Revamped Bubble Wrap
Today, a large number of products are shipped across the world. Online retailers like Amazon.com and Target Corporation are trying to find out the most effective ways of delivering the products to their customers.
They are busy ensuring the products get delivered faster with minimum cost.
As a result, numerous manufacturers are coming with different packaging solutions.
However, for e-commerce business, bubble package and air pillows still remain the most favoured option.
Sealed Air strongly hopes that their new product will, to a large extent, be able to revive their business.
Statistics show the company cannot ship bubble packaging to customers who are more than 150 miles away.
However, Mr. Richardson – Freedonia Group’s analyst, predicted that in the coming years, the sales of the revamped Bubble Wrap will grow faster than the overall packaging market.
With Sealed Air hoping to reduce the cost of the pump required to inflate the sheets of iBubble Wrap, the future looks bright for this revamped packaging.
How big is the old bubble wrap market?
Though it might seem like a frivolous product, bubble wrap is actually big business. In the United Kingdom alone, the bubble wrap market is worth an estimated £300 million pounds. That’s a lot of bubbles!
Much of this demand is driven by the packaging industry, which uses bubble wrap to protect delicate items during shipping. However, bubble wrap® also has a range of other applications, from cushioning furniture during a move to insulating greenhouse walls during winter.
As a result, this versatile material has become an essential part of life for many people in the UK. Though its popularity might seem like a recent phenomenon, bubble wrap actually dates back to 1957, when it was first invented by Swiss engineer Marc Chavannes. Since then, it has become one of the most ubiquitous products on the market, bringing a little bit of extra protection to our everyday lives.
Downside of Bubble Wrap
While bubble wrap is great for protecting items during shipping, it can sometimes build up a lot of static electricity. This can be problematic if you’re shipping items that are sensitive to electrostatic discharge (ESD), as the static could potentially damage the item. To avoid this, you can use anti-static bubble wrap, which is specially designed to prevent static buildup. Alternatively, you can also just be careful when handling standard bubble wrap, as letting it come into contact with metal surfaces can help to dissipate the static charge.
Other Innovations of Bubble Wrap
BUBBLE WRAP® brand packaging has long been a staple of businesses and households alike, providing a simple yet effective way to protect fragile items during shipping and storage.
Now, the company has announced a new and improved version of its iconic product, made with at least 90 percent recycled content. The recycled materials used to make the new BUBBLE WRAP® brand packaging come from post-industrial sources, meaning they would otherwise end up in landfills.
By using these recycled materials, the company is not only helping to reduce waste, but also to create a more sustainable product. In addition, the new BUBBLE WRAP® brand packaging is just as durable and effective as the original, providing peace of mind for businesses and consumers alike.
Problems the Bubble Wrap Faces
On the surface, it might seem like the outlawing of single-use plastics would be bad news for Bubble Wrap, which is primarily made from plastic. However, there is reason to believe that this could actually be a boon for the company.
For one thing, as awareness of the damage that plastic pollution can cause grows, there is likely to be an increase in demand for products like Bubble Wrap that can be reused.
In addition, the company is already working on developing new types of Bubble Wrap made from recycled plastic and biodegradable materials. As such, it is well positioned to adapt to the changing landscape. Ultimately, while the outlawing of single-use plastics might present some challenges for Bubble Wrap, it also presents an opportunity for the company to grow.
To know more about different packaging materials and Bubble wrap visit the Valdamark Direct Homepage.