The well-established cosmetic packaging business Baralan is continuing to innovate and extend its range of packaging products.
At the upcoming Cosmoprof North America Tradeshow, Baralan will be showcasing its new stock packaging lines. The trade show is scheduled to be held from July 12 to July 14 in Las Vegas, USA.
Companies from around the world will showcase their packaging product innovations that will include custom-printed product packaging of the highest quality, gift packaging ideas, brand design packaging, large-scale manufacturing techniques, and more. There will also be several seminars that will include topics such as shipping, innovation, ideas for small businesses, logistics, purchase patterns, customer overview, and more.
Baralan – The Global Packaging Company
A leading international provider of glass and plastic packaging to the cosmetics and perfume industry, Baralan was founded in 1961.
The company specialises in the production of a wide range of both standard and custom-made packaging solutions for clients all over the world. Its products are distributed worldwide through a large network of authorised distributors and the company has its headquarters in Italy with multiple offices all over the world.
This company is vastly experienced in offering customised packaging, branded boxes, uniquely shaped packaging boxes, and other types of bespoke packaging. The company also offers high-quality printing and finishing services to its clients.
The Cosmoprof Event
Cosmoprof is an annual event that brings manufacturers and suppliers of cosmetics, skincare, and perfume together. The event provides a platform for companies to show their latest products and innovations and meet with potential buyers.
The event is also popular with industry insiders who attend seminars to gain information on the latest product packaging, marketing, and market trends. The event continues to grow year after year with the number of exhibitors and attendees increasing.
Many different product types will be showcased at this event including bags, gifts, custom-printed packaging, containers, machinery, pouches, stickers, and much more.
Products Using Baralan ’s Stock Packaging
There are many products on shelves around the world that use the custom packaging created by Baralan.
One of the products that use the product packaging is a nail polish set that uses Baralan’s 15ml Stefabia bottle and has the company’s Navilglio overcap design. The product design is such that the overcap covers a large area of the bottle. This new overcap design hides the perceived imperfection often seen in other designs and makes the product stand out from similar ones. Another advantage of the bottle is that it comes in a black-and-white colour, which makes it excellent for protection against UV rays, which in turn makes the cap useful for gel polish.
The company has added many more products to its range of stock packaging including the Alster overcap which is used in nail polishes in 8, 10, and 15ml bottles with thicker than normal glass at the base. In addition to nail polish, this product is used in a selection of skin care products too with skincare bottles of 30, 50, and 100ml in size with neck 24 and with Baralan’s cream pumps. The Alster overcap is also used in bottles of fragrances along with the company’s spray pumps.
The bottles used in many of the products are super weight versions which makes them more valuable.
The Cosmetics Packaging Industry
Product packaging is a vital part of the cosmetics industry. Cosmetic product packaging protects products from both contamination and damage, and it also plays an important role in marketing and company branding.
There are a huge variety of options available when it comes to packaging that includes a small design on a cardboard box, to more complex designs that are larger scale designs for multiple products.
The right packaging choice is important depending on the cosmetic product being enclosed in it, so the correct materials and printing style for example are used. Packaging products today are durable and available in any shape or size, so there is an ability to create a unique custom packaging design for a business that is suitable for any need.
The cosmetic packaging industry relies on practical packaging that keeps sensitive products safe whilst making them attractive to consumers.
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